Flo Social
My favorite aspect about writing for social media is the opportunity to strike when the iron is hot. Lucky for me, at Progressive, we have a lot of surprise engagement that requires sharp and nimble follow-through. Check out Flo’s Twitter platform for some of my most recent examples.
Showing mutual love for Conan O’Brien
An SNL cameo calls for a quick, responsive tweet
At the ready to co-create with other brands
Double the tweets, double the free exposure
Spreading brand awareness, contextually
Infusing Flo’s voice where it counts
Ongoing, organic content is key