neuro Sleep
In my agency days, I had the great fortune to help write this commercial for melatonin beverage, neuro Sleep. The initial spot featured Neil Patrick Harris and was promoted on Jimmy Kimmel Live. Two additional copy-driven spots aired on Virgin Airlines and those two spots won Silver ADDYs in the national TV category. Together with digital and social extensions, the integrated campaign won a Gold ADDY in 2014.
Internal holiday card from neuro to employees
Social posts for the launch of neuro SLEEP
Adweek named ‘Sleep with Neil Patrick Harris’ the #1 commercial of the week
