neuro Sleep
In my agency days, I had the great fortune to help write this commercial for melatonin beverage, neuro Sleep. The tongue-in-cheek spot used sensual pillow talk to promote better sleep with neuro. It featured Neil Patrick Harris and gained a promotion on Jimmy Kimmel Live. I wrote two additional copy-driven spots which won Silver ADDYs in the national TV category. Together with digital and social extensions, the integrated campaign won a Gold ADDY in 2014 🏆
